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    Dealerships settle deceptive advertising charges in FTC sweep .....
‘Operation Steer Clear’ Drives Home That Auto Ads Must Be Truthful

The Federal Trade Commission announced today that nine auto dealers agreed to settle deceptive advertising charges, and the agency is taking action against a 10th dealer, in a nationwide sweep focusing on the sale, financing, and leasing of motor vehicles. Southwest Kia in Dallas Texas along with 9 other dealers.

“Buying or leasing a car is a big deal, and car ads are an important source of information for serious shoppers,” said Jessica Rich, director of the FTC’s Bureau of Consumer Protection. “Dealers’ ads need to spell out costs and other important terms customers can count on. If they don’t, dealers can count on the FTC to take action.”

‘Operation Steer Clear’ is the latest effort from the FTC to protect consumers in the auto marketplace. The dealerships that settled are charged as follows: See full list Read more »


Invitation To Comment:
The consent agreement in this matter settles alleged violations of federal law prohibiting unfair or deceptive acts or practices or unfair methods of competition. The Federal Register Notice includes an Analysis to Aid Public Comment that describes both the allegations in the proposed draft complaint and the terms of the consent order- embodied in the consent agreement- that would settle these allegations. Interested parties are invited to submit written comments on the issues. Post comments here







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Artificial Response Technology with Real Time Sales Training Support 

1:14 pm U.S. ET | Jan. 7 | UPDATED: 1/8/14 6:54 pm ET - adds Loud Media


Development of the first real time interactive video sales training platform is a lot closer than you think. Tom Stokes CEO of LOUD Media Group and Sales Training Master has developed the technology to help salesman on the job as they sell. His training company Pro Auto Coach ranks TOP of dealers list to use for sales training and support.  


(18 Comments ) Read More »




Daimler electrics get fake 'vroom' to thwart silent threat

12:01 am U.S. ET | Dec. 31, 2013
The development of artificially produced noise for electric cars has become more critical to carmakers as regulators look to require warning noises as soon as next year, while the rollout of more and more models forces manufacturers to seek ways to stand out. Synthetic motor noise could save lives and at the same time protect investments in electric cars.... Read More »

Incoming GM chairman Solso made tough calls as Cummins' CEO

12:01 am U.S. ET | Dec. 30, 2013 | UPDATED: 1/1/14 9:06 am ET - Correction
The recent selection of Tim Solso as General Motors' nonexecutive chairman didn't come as a shock to former colleagues, given the parallels between his 12-year tenure as Cummins Inc. CEO and the path of post-bankruptcy GM. Both involved a struggle to change the culture of a once-dominant but humbled company.... Read More »

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